Project summary

Objective: To improve the online presence of the law firm and increase website traffic, leads, and conversions. The goal is to create a professional and user-friendly website that effectively showcases the firm’s services and competencies, making it easier for potential clients to find the firm online, engage with its content, and take the desired action of contacting the firm for its services. Additionally, the goal is to optimize the website for search engines, making it easier for the firm to be found in search results, and to use targeted Google Ads campaigns to drive more qualified traffic to the site. The end result is a stronger online presence that helps the law firm reach a larger audience and grow its business.

Scope of Work

• Website Design: A custom website was designed to reflect the law firm’s brand image and convey its professional services. The site was optimized for user experience and mobile responsiveness.
• SEO: Keyword research, on-page optimization, and content creation were performed to improve the site’s ranking in search engine results pages (SERPs).
• Google Ads: A targeted Google Ads campaign was implemented to drive more qualified traffic to the site and increase leads. The campaign was optimized for high click-through rates and conversions.

Result

The law firm’s website received a significant increase in traffic, with more visitors taking the desired action of contacting the firm for services. The website’s ranking in search engines improved, and the Google Ads campaign generated a high number of leads at a low cost per acquisition. The law firm now has a professional online presence that effectively showcases its services and helps it reach a larger audience.

As a long term result of running Search Engine Marketing campaigns organically, Vantedge Studios has been able to decrease the Google Ads budget by over 50% while increasing the ROI for Sage Law Group on a month to month basis.